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Coach Shangrila Rendon
How long have you been doing what you do, and how did you become a Champion Mindset and Goal Achievement Expert?
To answer this question, it’s best that I share with you how I started 15 years ago, from running 15 minutes on a treadmill and zero experience in triathlon to the defining moment that brought me to where I am today – coaching athletes like you on how to become extraordinary athletes, despite physical, mental or emotional challenges.

A few months prior to doing my first triathlon race at age 29, I didn’t know how to swim and I didn’t even know how to clip or unclip my shoes on the bike. I remember nervously asking the swim coach during a workout if I could swim in the shallow area where I could reach the bottom. I was feeling embarrassed, but going into deep water was overwhelmingly impossible for me; I was scared. 

But that wasn’t my only problem. I was super slow in all sports (swimming, cycling and running) and didn’t really know what I was doing. I was always the last one out of the water. There were many times that the race organizers would be half way through removing the swim and transition course race barricades by the time I reached my bike. A few of the pictures from those racing days show exactly that; just me in the transition, with no other athletes or their equipment around.
Though learning how to swim, bike and run on my own, one day at a time took me to finishing my first Ironman in one (1) year, it was extremely stressful because I was completing a Masters degree and working full time as an engineer back then.
I loved the idea of being a triathlete, having a reason to stay fit, winning races and training with "cool" people. 

But I wasn’t very good at it. I was trying to “fake it till you make it”. At the same time the internal struggle that I was dealing with was trying to recover and heal my past of abuse and depression as a child. 

I grew up having no control of what happened to me and feeling like I was invisible and didn’t matter. I wanted to show to my family and friends I could still make something out of my life despite what I had to go though in the past. I just wanted them to be proud of me and see that I could be an inspiration to them and others.

The defining moment in my life happened in 2014. In October, after I came back from an Ultra-triathlon race in Virginia. 

At that race, I had committed to completing 4.8 miles swim, 224 miles bike and 52.4 miles run. I thought I did everything I could since I trained very hard for it, but I didn’t factor in how I would react, think and adjust when faced with heavy rain and thunderstorms. I only finished 4.8 miles swim, 150 miles bike and 26.2 miles run. 

To others, this distance might have sounded amazing, but to me, all I could think about was that I didn’t meet my goal. I didn’t see the results of all my hard training. Worst part was that I couldn’t deny to myself that I had made excuses during the race. While I was riding in the cold darkness and rain, my head was full of negativities and “what ifs”. They were so loud and real, I convinced myself to pull out. Next day in the bright daylight, I regretted it bitterly. I had quit too soon, before giving it my best fight.   

On November 2014, a month after the ultra-triathlon race, I was scheduled to race Ironman Arizona (IMAZ). Due to the lack of recovery time, I had caught a cold, sore throat and was coughing when I toed the start line of IMAZ. I finished the race, but didn’t see the result of all my sacrifices in training, just like what happened a month ago in Virginia.

After these 2 back-to-back setbacks in 2014, I was so frustrated, depressed and angry at myself, I avoided all my family and friends, just so I didn’t have to talk to them about the races. 

I had had enough of failure. I told myself that I won’t let these disappointments and regrets to ever happen again. I decided that I was going to figure out how to become a Race Champion, whatever it takes!

This was my defining moment. I was done being average. It was almost Christmas time, when I made a commitment to immerse myself in absolutely everything to do with top performance. 

I didn’t want to be the last one out of the water. I wanted to figure out how to get results, that I could be proud of. I wanted to be able to tell myself on race day that “I’m very happy and have no regrets, because I’ve done my best.” I wanted to get results my family and friends would be proud of. 

I needed help. I needed a coach. A mentor. Someone who understood exactly what I needed to know and do to achieve the results I wanted so badly.  
I decided to work with someone who had done the race I was preparing for next and done great at it. I was signed up for Ultraman Florida (February 2015). I looked up and researched the previous year’s champion. I had no idea whether he was coaching then, but I still contacted him for help and crossed my fingers. He was a coach. 

I took the risk and invested my money in paying for coaching. I thought it was VERY expensive, at the time. I almost decided not to do it, because I told myself it was more than I could comfortably afford. 

But I was committed to learning how to execute my training the right way. So I did it anyway.
It wasn’t easy and straight-forward. I had a lot to learn and I was super stubborn. The problem was that I was trying to translate what my coach told me to do into my own way, yet I didn't really believe and trust myself. 

I was also not used to following directions from someone. I kept thinking, it takes a longer time to follow another person rather than I just do things on my own. Even though I had tried that before and it didn't work. 
When Ultraman Florida race came, I was ready and committed. 

I completed the super cold 6.2 mile swim but was still one of the last ones out of the water. I finished very close to the organizers swim cut-off time. 

My transition was slow, because I was freezing and I spent about 15 minutes in the car warming up. It was my longest swim to date and I was super grateful I made it. 

After the swim I had to do a challenging 91-mile bike ride. That’s when three simple mistakes cost me the finish line:
- I didn’t know the route all that well. 
- I had just bought a new Garmin navigator and didn’t set it up right 
- I had a support crew, that didn’t know the route either 

I took the wrong turn and got lost. I ended up biking 96 miles, instead of the planned 91-miles, yet still being 4 miles short of the finish line, when the organizers pulled me out of the race. 

I was heartbroken. I was angry. I was disappointed. I was bitter and sad. 
Even though I had completed the distance, the race organizers didn’t give me credit because I didn’t complete the distance on the assigned course. At the end of the day I saw a “DNF” on Day 1 under my name. 

What’s unique about this race is that Ultraman allows all athletes to continue to participate to next day’s event, despite a DNF. 

I decided to do the hardest thing there was – to show up on day 2 and 3 as a participant and still do the race despite of a “DNF” in the results.
That’s when things started to turn around. 

I had a very strong day on Day 2 of Ultraman. I finished 171 miles of cycling. Placed 3rd female overall and 21st overall, out of 40 athletes. 

I continued to show up to Day 3, where athletes were required to run 52.4 miles. My coach advised me to take my time during the run and enjoy the race. I followed him and did my best to be strategic all throughout the run. 

I was 24th on the 10k mark. 

I was 18th at the 13.1 miles mark. 

I finished Day 3 as the 1st female overall and the 11th athlete overall (out of 40). 

I was the first Filipino (male or female) to ever take on that race. 

And even though that race was officially lost, I had just executed a perfect race.

In fact, I had executed the Champion’s Mind just by showing up on Day 2 despite of the “DNF” result on Day 1. 

In order for me to start the 171 miles ride on Day 2, I had to truly accept what had happened, be in control of the present and continue to strive for the best every single day. 

To some, this may not be very easy, because our minds and emotions trick us. It takes so much energy, effort and practice to do this.
2 weeks after Ultraman (on March 7, 2015), I successfully completed another ultra-triathlon race in Florida (4.8 miles swim, 224 miles bike, 52.4 miles run) and placed 4th female overall and was the first filipino female to complete the distance.

I continued with Champion’s Mind approach and continued to accomplish more of my goals. 

On the same year (2015), I achieved the Guinness World record as the fastest female to complete 5 Ironman in 5 days (consecutively). I did this despite heavy continuous rain during the race and despite a hurricane, that was raging in the area. Things that would have been enough to stop me before. 

This was the moment where my family and friends finally noticed and appreciated what I’d accomplished. It’s where I finally felt that they saw what I’d become and were proud of me.

It was a moment where after all my years of training and hard work, everything finally paid off and I experienced the thing I wanted most. 
I won the IUTA World Cup as the 1st place woman in my age group and the 2nd place woman overall that year. 

It showed me anything was possible, so I kept going. 

I kept setting and committing to larger and more impossible goals. 

On 2016, I finished 8 Ironman in 8 days in Switzerland. 

On 2017, I participated in an extreme ultra-cycling endurance race (200-300-400 miles back-to-back) in Russia, battling different race challenges (overnight cycling, unpaved roads, driving on 1-lane roads with angry drivers behind you) and weather conditions (rain, extreme heat, hail) for 10 days and become one of the first 2 females to take on the challenge. 

On 2018, I qualified and participated the Ultraman World Championship in Kona, Hawaii
I took myself from being a non-athlete, an average individual to a world class professional athlete with Champion’s Mind and driven to achieving my goals. 

I took full responsibility for my results and started teaching other athletes how they can do the same. 

I watched them transform themselves from being an average athlete to overcoming their fears, mindset blocks, excuses and physical limitations. 

I taught them to use their past and bad experiences as their strength in order for them to achieve their wildest dreams and long-time goals. 

 I have since made a commitment to dedicate the rest of my professional life to helping others reach their utmost potential, while still being healthy, injury-free and maintaining a balanced life. This means, they are training for their BIG dream race, while working full time and still spending quality time with their family and friends. 
Since then, I’ve worked with many athletes of different levels, executed many coached group workouts, taught in webinars, motivated and inspired individuals through speaking events, put resources and experts together in order to be accessible and bring knowledge to many. 

I’ve lived my life going after almost impossible goals that I myself couldn’t fathom of doing. Goals I’m initially afraid of doing. 

I have created a Champions Mindset and Goal Achievement System™, a series of structured learning, training and preparation steps every triathlete, cyclist, swimmer, runner needs to apply to gain the confidence and practice they need to skyrocket their athletic results in record time.
FAQs
Who are your clients?
I work with people just like you who are business owners, managers, entrepreneurs, lawyers, sales professionals, doctors and engineers. People who are really good at what they do, but want to take their performance and race results to another level. 

They are committed and have BIG scary race goals, but have never been taught exactly how to train, prepare and win their races and how to push their performance to the top levels STEP-BY-STEP, CONSISTENTLY and PREDICTABLY while still being INJURY-FREE, HEALTHY & maintaining BALANCE IN LIFE. 
  • Business owners
     Doctors
     Entrepreneurs
     Real estate agents
     Engineers
     Computer analysts
     Lawyers
     Pharmacists
     Managers/Supervisors
     Accountants
     Teachers
     Nurses
     Healthcare professionals
     Sales professionals
     Creative entrepreneurs
     Solopreneurs on a mission
What makes you different from other “athletic coaches”
Although we will cover training, nutrition and other “athletic coach-y” things, you have me as a Champions mindset and Goal achievement expert and consultant. I look at your mindset and your training from an organic and wholistic perspective.

I invest time and effort in understanding your lifestyle and other areas in your life that would contribute or distract you from reaching your ultimate goal. What that means to you is that you get a wise-sage-meets-kick-butt high performance coach, that customizes an approach that works for you. 

I’m also very health conscious and I don’t pretend that training is more important than family and friends. I want all my athletes to be happy in the process and therefore I’d take into considerations all the things that you value. 

My goal is to give you the ropes in learning how to achieve your goals in sports and fitness so you can be independent and repeat the same method in other areas of your life – a method that is sustainable to your lifestyle without changing your personality. Because I’m not delicate, you’ll always get a straight to the point quick and honest response from me.
I truly understand that you are very anxious and excited of achieving your most-wanted goal FAST. To do that, I will help you STOP wasting your time in unnecessary junk training, that takes your attention away from people you want to be with. 

You may not like what I have to tell you – but you can be sure I will always tell you the truth. The truth about what’s standing in the way of your success and how to get rid of it FAST so you can start getting results in record time (and I throw in a healthy dose of motivation and hard-ass pushing, which always helps!).
What type of personality do you work best with and what is expected of me?
The Champions Mindset and Goal Achievement System™ was created for people who are absolutely excited and dead serious about breaking out of being average and accomplishing their biggest dream race, while still having a life. 

This means not beating yourself up anymore saying: “I think I should be doing WAY more training” or “I could have done better if...” and at the same time saying: “I think I really should spend more time with my family.” It was created for you to have a custom week-by-week plan in place, that you don’t have to think about, just execute.
A plan that will eventually lead you to becoming stronger and faster quickly as well as teach you all the essential tools you need to become an extraordinary athlete.
Being a high achieving go-getter myself, I’m known to work best with other high achieving go-getters, people who are committed to their success no matter what. People who are super-ready to get going and just want to know exactly what steps to take to become an extraordinary athlete. 

My athletes often tell me – “just tell me what to do and I’ll do it!” You’ll take the fast track approach on everything you need to know to becoming the best athlete that you can be within a short amount of time. You will be expected to take serious and consistent action. No excuses anymore, just a very different way of thinking and full support while you achieve this incredibly exciting goal – strong finish on your dream race and champions mindset you can apply in all areas of your life.

For what type of professionals are your programs NOT going to work?
Please know I’m very selective in who I work with and I cherry-pick my athletes, choosing to (gently) turn away people who aren’t suited for my programs and won’t get the results for which they would have signed up for. (It wouldn’t be fair to them.) 

The Champions Mindset and Goal Achievement System is NOT for those who are not motivated, have no goals and cannot fulfill a commitment. It has been my experience that people who are in this category do not trust the recommendations I give them and do not do the work (probably because they spend so much time worrying more about the negativity and their weaknesses). 

If you fall within this category, it’s absolutely OK. We’ve all been in times of doubt and negativity at one point or another. Do yourself three (3) favors:
  •    Evaluate what you REALLY want to achieve in sports, fitness and health this year. If you have no obstacles or challenges, what is the wildest dream that you would like to achieve? At times, we get stuck in not achieving our dreams because of fear of failure, an obstacle in front of us or we just don’t know how to actually achieve our dream. Everything starts with clarity. Be clear with what you want to achieve, and then call me. I will help take the edge off and provide a little more peace of mind. Mostly, it will de-clutter your mind enough to focus on your Champions Mindset and Goal Achievement System assignments and the BIG picture. Once you start experiencing the improvement in your training and races as a result of our work, you can then start achieving other goals that you have been wanting to tackle. 
  •    Join my free Facebook group and the valuable information and support there will get you started towards your goals until you’re ready to work with me one-on-one. 
  •    Attend one of our Feisty Fox weekly coaching calls or In-Person group workouts in Los Angeles or San Diego as a guest. You will be amazed how far a 1-hour time investment can go in providing you with a push to get started.  
Doing these three things will really help you get primed for our work. When you’re ready, call me and we’ll get you started. (I’m in no rush and will be here when you need me.). 

Other types of personalities I won’t work with (without exception) are the whiner or the chronic skeptic, as well as individuals who consistently make excuses for not getting their assignments done and challenge every aspect of the program.

If you are one of these people, I gently and respectfully ask that you not call and I hope you understand why. We’ll probably just not work well together and I wouldn’t want you to waste your time or money. Is that fair?

What exactly is the Champions Mindset and Goal Achievement System™ and what does it include? 
Champions Mindset and Goal Achievement System begins with understanding your values, where your motivation really comes from, your current lifestyle, commitments, obstacles and ultimate goal(s). From that, I will create a custom individualized plan that is targeted to achieve the result you want, within the exact time frame and availability that you have, as well as to teach you all the essentials you need to know to get there.
Here’s what the System gets you to do:
  •  BIG VISION AND GOAL
  • We examine WHERE YOU ARE at the moment and be SUPER CLEAR about what your exact goal is. We will discuss why you want to achieve it and your underlying motivation for it. We will find out all your knowledge gaps and go over any physical, mental and time obstacles that are currently standing in your way.
  •  FOLLOW A CUSTOM DAY-BY-DAY PLAN
  • I will create a custom step-by-step training and execution plan for you, that will give you the training you need, while still meeting your current work/family responsibilities, time restrictions and any physical limitations. The plan will gradually but rapidly build your performance, without wasting your time. It is a plan that can flew, that allows for adjustments because we all know sometimes life inevitably gets in the way of our plans.
  •  ADDRESS YOUR WEAKNESSES
  • Everyone has weak points and areas that are holding them back from getting what they want. We will attach and address those directly and develop a strategy to strengthen or even eliminate these weaknesses.
  •   FILL YOUR KNOWLEDGE GAPS
  • You will learn the essentials about how to dial in your nutrition, recover fast after a hard workout, prevent injuries, prepare for your race and execute a strong finish. On race day, you will confidently tell yourself, “I’m ready.”
  •  DETECT AND TROUBLESHOOT EARLY WARNING SIGNS
  • You will train how to detect signs of dehydration and insufficient nutrition, resolve any possible issues before they turn to injuries, prevent yourself from overtraining and feeling unhappy during training, recover from any setbacks, cramping, digestive issues or bonking.
  •  DEVELOP A CHAMPIONS MIND
  • You will learn how to prepare and train your mind to overcome difficulties, that will inevitably come up as you train and race. You will learn what to do when you are feeling unmotivated, in pain, cold, hot, disappointed and are ready to throw in the towel. You will learn how to notice when you are creating excuses and how to stop yourself from giving into them. You will learn how to think through the unexpected and create solutions to problems before they come up. Through this process you will learn how to transform your negative internal dialog and reprogram your mind in a way that benefits you.
  •  CONFIDENCE
  • By going through the step-by-step plan, you will gain confidence in your abilities and will know exactly what to do if any obstacles present themselves. You will be able to consistently produce the results you want over and over. This will pave your way for tackling even larger goals.
  •  SUPPORT AND MOTIVATION
  • All along the way you’ll have access to reach me at any time. This will become very important when you are struggling with something, are about to give up or are experiencing a particularly difficult situation. I will always be there to keep you on track and moving towards your goal.
  •  YOUR PERSONAL SUCCESS ROUTINE
  • You will learn what works and what doesn’t work for you. You will develop good sustainable habits and figure out how to stay motivated and have a positive momentum.
  •  CELEBRATE!
  • We’ll celebrate your achievements. This is where you enjoy all the things you have accomplished and realize the amazing athlete you have become.
Does this really work?
Yes! I’ve worked with countless athletes in many different circumstances and at different levels. All of the fully committed Feisty Fox athletes have achieved remarkable results. Here are some of their testimonials
What results can I expect?
You can expect to: 
  •  Train smarter, not harder. Learn proven techniques for training your body to progress rapidly, while being health-conscious and enjoying your time with friends and family.
  •  Address your weakest areas directly and thoroughly – (a lot of my athletes tell me that this is more than worth the investment alone). 
  •  Get crystal clear on what motivates you and how to tap into it when you are feeling low 
  •  Gain confidence in yourself and the results you are able to achieve. 
  •  Get proven top athlete tools and techniques you can apply right away without having to reinvent them on your own. 
  •  Stop feeling unsure and stuck. Instead, start overcoming your fears and feeling confident. 
  •  Transform from an average athlete into a confident and strong athlete 
  •  Learn how to stop giving into excuses and help you push through no matter what 
  •  Create a solid race strategy, that gets you to your goal, even if everything goes wrong 
  •  Leverage your time so you can attain the training you need, with the limited time you have.  
  •  Become an expert in recovery and keeping your body strong and healthy 
  •  Stay accountable to your goals and achieve them. 
  •  Have breakthroughs and “ah-ha” moments about your motivation and performance 
  •  Create new, higher and attainable standards for yourself 
  •  Fill your gas tank and learn how to take care of yourself 
  •  Feel empowered and excited about the future 
  •  Create healthy training habits 
  •  Fuel your body without worrying about weight 
  •  Watch your best performance unfold with ease 
Can I contact some of your former and/or current athletes to see how it’s like to work with you?
Yes, I encourage you to! Please go to the Testimonials page and read all of them. See which ones you feel would help you decide, either because the person has achieved the results you want to get too, or perhaps because that person is in a similar situation. Then, feel free to email or call them and ask what they got from working with me.
How quickly can I expect results?
That depends on how quickly you can consistently execute and learn. Some athletes are ready to go and reach their goal performance in a very short time frame, sometimes even a few weeks. While others have a bit more work to do first. It also depends on the gap between where you are now and where you want to be, as well as your current physical limitations we have to overcome first.
How can I guarantee myself that I will be ready for my race in record time?
Do all the workouts as they are written. Be totally committed to your success and meet Feisty Fox Coaching’s 3Cs of Expectations: Communication, Commitment and Consistency. 

Understand that this is a process, a proven one, that works if you take action and implement all of the steps. All my clients who have consistently applied every step of the Champion Mindset and Goal Achievement System have successfully finished their biggest dream races, in much less time than they would have on their own AND have progressed to be faster and stronger than they previously thought possible.
Shangrila, based on everything I’ve read and heard about you, I know you’re the one I want to learn from. What are my options for getting started with you?
Congratulations on making a decision for success! I’m happy to work with you to achieve your race goals.
The best way to work with me is through my 90-day one-on-one Feisty Fox Fast Track program.

Here’s some of the results you can expect...
  •  Train smarter, not harder. Learn proven techniques for training your body to progress rapidly, while being health-conscious and enjoying your time with friends and family.
  •  Address your weakest areas directly and thoroughly – (a lot of my athletes tell me that this is more than worth the investment alone). 
  •  Get crystal clear on what motivates you and how to tap into it when you are feeling low 
  •  Gain confidence in yourself and the results you are able to achieve. 
  •  Get proven top athlete tools and techniques you can apply right away without having to reinvent them on your own. 
  •  Stop feeling unsure and stuck. Instead, start overcoming your fears and feeling confident. 
  •  Transform from an average athlete into a confident and strong athlete 
  •  Learn how to stop giving into excuses and help you push through no matter what 
  •  Create a solid race strategy, that gets you to your goal, even if everything goes wrong 
  •  Leverage your time so you can attain the training you need, with the limited time you have.  
  •  Become an expert in recovery and keeping your body strong and healthy 
  •  Stay accountable to your goals and achieve them. 
  •  Have breakthroughs and “ah-ha” moments about your motivation and performance 
  •  Create new, higher and attainable standards for yourself 
  •  Fill your gas tank and learn how to take care of yourself 
  •  Feel empowered and excited about the future 
  •  Create healthy training habits 
  •  Fuel your body without worrying about weight 
  •  Watch your best performance unfold with ease 
OK, I’m ready to do this for myself, but I have a couple of additional questions. Can I call you?
Good, sounds like you’re ready to be pulled into your future! Yes, if you have a couple of questions, just email me at shangrila@feistyfoxcoaching.com or schedule a call with me and I’ll be happy to walk you through the the program to see if it’s right for you. 

I can’t wait to see you succeed and am honored to be the one to help you. Let’s get going! 
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